Today’s consumers want to spend their cash on responsible companies’ products, Paul Polman, Unilever’s chief executive, told me in a recent interview. “They are now increasingly willing to vote with their wallet,” he said.
不久前在接受英国《金融时报》采访时，联合利华(Unilever)首席执行官保罗•波尔曼(Paul Polman)向我表示，今天的消费者愿意花钱购买有社会责任感的（以下简称为“负责型”）企业生产的产品。波尔曼说：“他们现在越来越愿意用钱包来投票。”
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