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Getty Images shows the inimitable value of an OpenAI photobomb
Lex专栏:盖帝图像实力演绎被OpenAI抢镜也是门生意

Having fought vigorously to defend its copyright, the picture agency is trying a new approach
这家老牌图片社此前曾为捍卫版权拼尽全力,如今决定换个新活法。

For some companies AI is a curse; for others it’s a cure — and the market is nothing if not fickle in deciding which is which. Getty Images gave a clear snapshot of this volatility on Monday: its shares more than doubled after it gave vague details of a tie-up with arch disrupter OpenAI. This enthusiastic response ought to encourage other companies wondering whether to let the AI fox into the henhouse.

对某些公司而言,AI是诅咒;对另一些公司来说,AI却是解药——而在判定谁属哪一类时,市场的态度可谓反复无常。周一,盖帝图像(Getty Images)清晰地展现了这种波动性:在公布了与“头号颠覆者”OpenAI内容宽泛的合作细节后,其股价飙升逾一倍。如此热烈的反应,无疑会鼓动其他公司考虑:要不要把这只名为AI的狐狸放进自家鸡舍。

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