Investment banking is a people business. Clients pay generous fees in the hope of getting smart advice from analytical thinkers; relationships are managed deftly by silver-tongued advisers. An experiment by UBS raises the question of whether the humanity in high finance is overrated.
投资银行业是一门以人为本的生意。客户支付高额费用，希望能从善于分析的智囊那里获得明智的建议；而能言善辩的顾问则巧妙地维护着客户关系。瑞银(UBS)的一项实验提出了一个问题：高端金融领域的人性是否被高估了。
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