IBM has said it has pulled its global advertising from Elon Musk’s X following a report that the social media platform ran the tech company’s adverts alongside pro-Nazi material, in a fresh blow to the company’s efforts to bring back sales revenues.
On Thursday, left-leaning non-profit Media Matters put out a report saying it had found adverts from big brands including IBM, Apple, Oracle and Comcast’s Xfinity and Bravo running next to content “that touts Adolf Hitler and his Nazi Party”.
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