法拉利

Ferrari doubles Taiwan sales as chip entrepreneurs fuel demand

Customers ‘making a lot of money’ as appetite for luxury cars outpaces China and Hong Kong, says chief

Sales of Ferraris in Taiwan have doubled in the past four years, bolstered by the growing wealth of the country’s chip entrepreneurs and a return of capital as global supply chains diversify away from China.

Ferrari’s chief executive Benedetto Vigna said demand in Taiwan was growing faster than in China or Hong Kong because of a sharp rise in supercar sales to the country’s increasingly wealthy citizens.

“China is growing but . . . less than Taiwan,” he told the Financial Times. “In Taiwan you have more entrepreneurs, and the chip industry is booming”. He added: “You have a lot of people that are making a lot of money.” 

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