Stepping down from his aircraft in Belgium last November, Volvo’s Chinese chairman Li Shufu was appalled with his chauffeured car.
Despite reassurances that the small, prosperous country was one of the world’s safest, he ordered that the next time he set foot in the country, he would be provided with a bulletproof car, three people briefed on the incident told the Financial Times.
Culture clashes are not uncommon in cross-border business deals, and there are few partners more disparate than Volvo, the 87-year-old Swedish carmaker famed for its understated Scandinavian design and production quality, and Geely, its Chinese owner whose flagship product sells for roughly £10,000.
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