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Muddling through is a strategy that works

At a conference in Vienna last week, a perceptive speaker said that “muddling through” was actually a sound strategy in many circumstances.

He was right. Our instinct is to look for the black and white solution to a problem. But that approach applies rather better in theory than in practice. The real world is a complicated and volatile place. Neat answers might sound impressive in a presentation, but they are rarely the best policy on the ground.

Instead one needs to be adaptable and opportunistic to make progress. Unfortunately business schools, economists, management consultants and how-to books can’t offer guides to “muddling through” – so it is rarely promoted as a wise philosophy for enterprises, or even countries.

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卢克•约翰逊

卢克•约翰逊(Luke Johnson)是一位成果颇丰的企业家和创业家,他为英国《金融时报》撰写企业家专栏。他目前担任英国皇家艺术协会的主席,并管理着一家私人股本投资公司——Risk Capital Partners。约翰逊曾在牛津大学学医,但是毕业后却进入投行业。他在1992年收购PizzaExpress,担任其董事长,并将其上市。到1999年出售的时候,PizzaExpress的股价已经从40英镑涨至800英镑。

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