Vehicle sales for Nissan and Stellantis in the Middle East have tumbled to about half of prewar levels, laying bare the direct hit to car demand from the US-Israeli war against Iran.
Guillaume Cartier, chief performance officer at Nissan, told the FT that falling demand in Gulf markets had become more of a problem than logistical disruptions, as the Japanese carmaker’s Patrol sport-utility vehicle is one of the region’s best sellers.
“Demand is down by about 40 to 60 per cent depending on the market,” he said on the sidelines of an event on Tuesday to present the company’s long-term strategy. “We’re managing to get almost everything we need in. The real question is what happens to demand.”