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AI boom can even work on your taxes

Tax preparer Intuit’s market valuation bigger than Goldman Sachs after becoming unexpected beneficiary of AI enthusiasm

Investor enthusiasm for all things artificial intelligence propelled shares in chipmakers and Big Tech to new heights.

But the AI boom has also produced some unexpected winners. Intuit, which makes the popular TurboTax software, is one of them. The stock has gained nearly 40 per cent over the past 12 months, outpacing the S&P 500’s 20 per cent rise. At $170bn, its market valuation towers over that of Goldman Sachs, Morgan Stanley and Citigroup. 

Intuit is best known for its small-business accounting and DIY tax-filing software. In recent years, the company has sought to diversify through acquisitions. It bought personal finance company Credit Karma for $8.1bn in 2020 and email marketing provider MailChimp for $12bn in 2021. But it is Intuit’s talk of AI that is bringing out the Wall Street bulls.

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