General Motors and Malaysia Airlines are both in trouble but one is giving a lesson in how to handle a fatal crisis while the other is offering a masterclass in how not to. There is a glaring contrast in the behaviour, and ability to cope with public criticism, of Mary Barra, GM’s chief executive, and Ahmad Jauhari Yahya, the chief executive of Malaysia Airlines – although Ms Barra has a simpler task.
美国通用汽车(General Motors)和马来西亚航空公司(Malaysia Airlines)最近都陷入麻烦,但在如何处理致命危机方面,一家作出了良好示范,而另一家的行动则像是演示错误的大师班。通用首席执行官玛丽•巴拉(Mary Barra)和马航首席执行官艾哈迈德•乔哈里•叶海亚(Ahmad Jauhari Yahya)二人的举止,以及处理公共批评的能力形成了明显对照——尽管巴拉的任务要简单些。
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