One of Europe’s leading meat companies is to build a £100mn production facility in the UK as the country’s appetite for bacon surges.
Danish Crown will build the plant in Rochdale, north of Manchester, creating more than 300 jobs in the second half of next year, the company said. It comes in spite of the UK economy shrinking and “crazy” post-Brexit red tape, according to its chief executive.
Jais Valeur, chief executive, said that rising inflation meant that more consumers were turning to cheaper staple foods such as bacon and sausages. “People are dialling back into what they feel most comfortable and safe with,” he said.
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